The Tripadvisor Sponsored Placement solution was made available to all Meta I/O users as soon as it was launched.
In order for users to be able to fully measure the effectiveness of their advertising campaigns, we set up an extremely reliable tracking system in close collaboration with Tripadvisor teams.
Avvio's digital teams were able to:
- Offer a new acquisition channel to their customers;
- Easily launch their Tripadvisor SP campaigns;
- Optimize Tripadvisor SP advertising campaigns;
- Manage their customers’ incremental bookings.